Arguably one of the most sought-after categories of skincare is anti-aging skincare. But what exactly does “anti-aging” mean? We’re all going to age regardless, so what does anti-aging mean in the context of skincare, and what does anti-aging skincare do? What works and what’s just a waste of money? 

If you’ve made it to this blog, you’re probably interested in starting your own anti-aging skincare line. Whether you private label or custom formulate your anti-aging skincare line, one of the first and most important tasks is to understand what the signs of skin aging are and how to best prevent the signs of aging through skincare using only powerful and proven anti-aging ingredients.

Today we’re going to dive into the researched, visible signs of aging, which skincare ingredients can prevent, protect or treat such signs, and finally we’ll dive into our most popular anti-aging private label skincare products at Genie Supply that utilize those ingredients. Let’s go:

The Visible Signs of Aging:

We all want to maintain our youthful glow, but fighting the clock is a difficult task. Here are some surprising signs of the condition of our skin that give away our birth date:

Visible Sign of Aging #1: Dryness

As we age, the epidermal layer of skin becomes thinner, causing the skin to retain less moisture than before (Source). The reason that dry skin makes us look older to others is because dryness accentuates all of our small imperfections, including wrinkles and droopy skin. Hydration is a great way to combat visible signs of aging. This might be the most surprising sign of aging, but it makes sense: Babies have plump, bouncy and hydrated skin. 

How to Fix Chronic Dryness of the Skin:

Dryness is a common sign of aging (even in young people), but not to worry! There are ingredients used in anti-aging private label skincare that can help to moisturize the skin and help the skin retain more moisture. Here’s our top picks for relieving skin dryness:

• Hyaluronic Acid

• Ceramides

• Occlusives 

Hyaluronic Acid: A little (possible well-known) factoid: Hyaluronic acid is a humectant and can hold up to 1000x its molecular weight in water (Source). This means - as an added bonus - that it can help bind water to skin cells when applied topically. Hyaluronic acid gives you that hydrated dewy look, which makes your skin look younger. Some great Genie Supply anti-aging private label skincare products with hyaluronic acid include the Berry Hydrating HA Drops and our Hyaluronic Acid Drops.

Ceramides: Another great ingredient that can be used to fight dryness is ceramides. Ceramides are found in the skin naturally and help protect the skin against damage, but as people get older ceramides in the skin tend to deteriorate, leading to dryness (Source). Applying additional ceramides to the skin helps to hydrate and create a protective barrier for the skin. Since ceramides are naturally found in skin, they are easily accepted and absorbed by the skin when applied topically. For great ceramide-containing anti-aging private label skincare options, try our Oil-Free Moisturizer or the Day to Night cream.

Occlusives: For really dry skin, or for those with eczema, occlusives are the only way to go. Occlusives are waxes, butters or other ingredients (like silicones) that create a protective barrier on the skin, keeping moisture in. Moisture-in means hydrated skin, which means younger-looking skin (a win-win). Some great occlusive-containing products at Genie Supply include the Vegan Relief Balm and Hydrating Daily Moisture Cream.

Visible Sign of Aging #2: Hyperpigmentation

Even skin is young skin. Hyperpigmentation is an issue faced by people of all ages, however it can become more severe as we age. Hypigmentation could be anything from freckles too dark spots or patches, or melasma. Hyperpigmentation associated with age is typically caused by long term exposure to UV rays, or other damage to the outermost layer of skin. Preventative measures like wearing face sunscreen regularly are a great way to prevent hyperpigmentation, but what can we do after we’ve already noticed hyperpigmentation in our skin?

How to Fix Hyperpigmentation: 

Hyperpigmentation is best described as patches of skin that are darker (or lighter) than the surrounding skin and is very common. Fortunately, there are some clean ingredients that can improve (or even reverse) hyperpigmentation of the skin! Here are our top picks: 

• Vitamin C

• Bearberry Extract (or alpha-arbutin) 

• Licorice Root Extract

Vitamin C: Vitamin C is an ingredient found to be effective in reducing hyperpigmentation. Vitamin C blocks the formation of melanin, which causes pigmentation of our skin (Source). It has also been found to be effective in reducing free radicals, which break down our skin’s collagen (we need that). Needless to say, Vitamin C is a star ingredient in several anti-aging private label skincare products. Genie supply offers a great Luxury Vitamin C Serum that offers all of these benefits and more!

Bearberry Extract: Bearberry extract contains a natural compound that has been shown to inactivate the enzyme responsible for skin pigmentation. This ingredient is great for evening skin tone and is even all natural! Like Vitamin C, this ingredient has also been found to reduce free radicals in the skin. Bearberry extract can boost your skincare routine, and reduce hyperpigmentation. If you are on the lookout for a good anti-aging private label skincare product containing bearberry extract, check out our Lift + Brighten Botanical Eye Cream. 

Licorice Root Extract: Licorice isn’t just used to make candy. It is also used in anti-aging skin care, and it’s great for both! While it's great for reducing dark spots by blocking melanin production, licorice root extract also helps fight acne causing bacteria, which makes great for reddened, acne prone skin (Source). For brighter, clearer, more a even skin check out some anti-aging private label skincare with licorice root extract. We offer a great, hydrating product, Lift + Brighten Botanical Eye Cream that has multiple anti-aging ingredients. 

Visible Sign of Aging #3 Wrinkles + Fine Lines

Wrinkles and fine lines seem inevitable as we become older. Our faces lose fat and other essential proteins with time. On top of that our outer layer of skin becomes thinner. All of this comes together to form fine lines and wrinkles (Source).

 How to Fix Wrinkles and Fine Lines:

While you will most likely get wrinkles at some point in your life, there are clean ingredients to help minimize their appearance on your face. Our favorites include: 

• Alpha hydroxy acids (AHA’s)

• Peptides

• Retinol

(Alpha Hydroxy Acids) AHA’s: Since skin cells make up our skin, it is important for our bodies to continue producing new ones to keep a youthful glow. Unfortunately, skin cell production slows as we become older and causes the skin to be thinner, which causes wrinkles. Alpha hydroxy acids, or AHA’s, stimulate skin exfoliation, which prompts our bodies to produce skin cells at a faster rate. Faster skin cell production leads to a thicker outer layer of skin that is able to retain more moisture and reduce the appearance of fine lines and wrinkles. While a great ingredient in anti-aging skincare, strong AHA’s are not recommended for everyday use as they can cause irritation. Check out our Skin Cell Turnover Resurfacing Mask, and Unicorn Serum which have AHA’s as their star ingredients! 

Peptides: Peptides are a form of collagen naturally occurring in our skin. Unlike some other forms of collagen, peptides are able to absorb into the skin, and increase collagen production (Source). Increased collagen in our skin greatly reduces the appearance of fine lines and wrinkles. Additionally, this ingredient can be used to reduce inflammation, making it a great ingredient for acne prone skin. Finally, peptides help to build up our skin's protective border, reducing skin exposure to outside bacteria and other harmful bacteria found outside of our bodies (Source). If you are looking for a great mask with peptides check out our Mango Enzyme Jelly Mask. If you are looking for a more soothing anti-aging private label skincare product check out our Liquid Sheet Mask Serum!

Retinol: Retinol is one of the most used and most studied ingredients in anti-aging skincare (Source). Like many other anti-aging ingredients, retinol helps fight signs of aging by ramping up collagen production. Retinol has been proven, time and time again, to be an effective anti-aging skincare ingredient, with multiple benefits when applied topically. In addition to increasing collagen production, retinol also simulates blood cells and increases blood flow through the skin, which also reduces hyperpigmentation (Source). You’ll notice a lot of the ingredients mentioned in this blog have multiple benefits that help fight multiple signs of aging. We offer a great private label retinol face serum, Clean Retinol Drops, that would be perfect for fighting wrinkles and fine lines!

Visible SIgn of Aging #4 Loss of Volume: 

If you think about it, babies have plump bouncy skin, full of volume. By the time we reach 35 years old, we’ve already lost about 10% of the fat in our face, causing sagging and dropping (Source). As we age, collagen production slows, causing a loss of volume in the face. Unfortunately, it only gets worse with time.

How to Fix Loss of Volume:

Sagging and drooping in the face can give away our birthdate as it is a common sign of aging, but not to worry! There are some ingredients in clean skincare that can counteract our loss of fat by offering plumping effects. My favorite plumping ingredients include: 

• Collagen Builders

• Hyaluronic Acid

• Retinol

Collagen Builders: Collagen builders are a class of ingredients that include multiple ingredients. Some common collagen builders include callageneer (ASK MEGAN ABOUT NAME) and vitamin C. These ingredients work by ramping up collagen production in our skin. Increased collagen translates to plump, hydrated, and fuller appearing skin. Increased collagen production will help to fill in those saggy and droopy areas that make us appear older. One great anti-aging private label skincare product offered by us, Genie Supply, is our Lip Cocoon, which can help to naturally fill and plump your lips. If you are looking for an all over facial boost, check out the Real-Life Filter Serum. These products are specially formulated to increase collagen production and increase overall volume in your face!

Hyaluronic Acid: Although hyaluronic acid was mentioned in the “dryness” section, it also has a home the loss of volume section. This is because it is a great multipurpose ingredient that is great for combatting multiple signs of aging. Hyaluronic acid hydrates the skin and builds up the outermost layer of skin (Source). More hydration means more volume in the face and gives us that smooth, hydrated and full look. Hyaluronic acid is great for combatting visible signs of aging and luckily Genie Supply offers multiple anti-aging private label skincare products with HA as its star ingredient! Check out the Hyaluronic Acid Drops for a great product to apply all over your face and reap the benefits of using hyaluronic acid in your skincare routine!

Retinol: Retinol is a multipurpose anti-aging ingredient that can help with the loss of volume that we experience as we become older. Retinol stimulates blood flow when applied topically, which can give your skin a little boost and add fullness to your face (Source). Retinol has been found to smooth rough skin and even help with hyperpigmentation, which are all visible signs of aging (Source)! If you are looking to reduce multiple signs of aging, retinol is the way to go! Check out our Clean Retinol Drops or our Lift + Brighten Botanical Eye Cream to reap the benefits of retinol with your skincare routine

Throughout this blog we’ve discussed some of our favorite anti-aging private label skincare ingredients, but they may be hard to keep track of. If you are looking for a more cohesive list of these ingredients don’t worry! Here’s a complete list of our top picks for ingredients in anti-aging private label skin care:

• Collagen Builders

• Hyaluronic Acid

• Retinol

• Alpha hydroxy acids (AHA’s)

• Peptides

• Vitamin C

• Bearberry Extract (or alpha-arbutin) 

• Licorice Root Extract

• Hyaluronic Acid

• Ceramides

• Occlusives

Ready to get started? Private Label your anti-aging line with Genie Supply Today!

Now that we have covered visible signs of anti-aging and the best ingredients to fight them, check out these products that have these great anti-aging private label skincare ingredients and more! At Genie Supply we are committed to creating clean luxury skincare products and every product we make meets our Clean at Genie Supply standards. Do you want to private label clean anti-aging skincare? Check out our start here tab for more information on private labeling with Genie Supply or contact us today.