Start Private Labeling Clean Beauty Today
Hear ye, hear ye, all clean beauty lovers! The world is changing and it’s time we follow along and jump into all things clean beauty. It’s important for all of us to start thinking about sustainable products that are good for both the body and the environment. Of course, that doesn’t mean we can’t stop being luxurious and classy people!
Today, we’re going to talk about clean beauty private labeling and how you can start getting benefits right away.
Start with the Fact: The Definitions
Clean Beauty
Clean Beauty isn’t just a marketing trend in the cosmetics world, it’s a new way of living. Consumers are becoming more and more aware of the kinds of products they put on their faces and body (for good reason too!). On one hand, the awareness of sustainable and clean beauty products is nice because everyone should care about their bodies. On the other hand, clean beauty can make it difficult to formulate.
However, that’s a chemist’s job and you’re an entrepreneur. If you’re interested in clean beauty, just be prepared for higher prices. If a beauty product has to be refined and reformulated to make it suitable for clean beauty standards, you could be looking at a higher price range.
Private Label
Private label is one of the easiest makeup manufacturing routes you can choose from if you’re looking to create a beauty brand. Of all the routes, private label is cost-effective and includes a quick timeline. Creating a beauty brand isn’t easy and can take a lot of time and effort. Private labeling is helpful for people because they can pick and choose their products. Each lab will have products with formulas that have been tested and approved for sale.
As mentioned before, clean beauty can make formulas more expensive compared to regular formulas. However, private labeling will help fix that issue because the lab should be invested in clean beauty. If they’re invested, then the lab should excel in clean beauty without you having to pay more than you need.
Clean Beauty Retailers
Although mainstream retailers like Target, Ulta and Sephora are launching clean beauty standards and initiatives, there are still some Clean beauty targeted retailers (those who ONLY sell clean beauty), like Credo, Follain and Detox Market. Others, like Wholefoods, are in a weird in-between space of being clean but not the cleanest (yet! we have hope).
Finding Clean Beauty Labs
When you’re working with a lab, there are a few things you need to know. For any private label lab, you need to understand the capabilities, personal fit, cost, and more. Our “Perfect Cosmetics Labs in Texas (and Other Places)” blog has a more in-depth explanation, but I can give you a summary. You need to do some research on the lab and find out if they’re right for you.
Here are some things to look for:
Do they specialize in color cosmetics, skincare, or something else?
What’s their MOQ (minimum order quantity)?
What’s their visitor policy?
How much do samples cost?
How fast do they work?
For a clean beauty lab, you need to ask some specific questions.
Here are a few questions to ask:
What is your relationship with clean beauty?
What’s the hardest part about clean beauty?
What clean beauty products do you like?
Genie Supply’s Clean Beauty Products
Genie Supply has lots of clean beauty products and experience. We believe in sustainable and luxurious products that are good for you and the environment. Our MOQ sits at 500 and we’re located in Bedford, Indiana. We love helping entrepreneurs and small businesses grow into their full potential. Many of our products also include a CBD option for your preference!
Clean Beauty & Skincare
From serums to moisturizers, Genie Supply has an assortment of clean beauty products you could start private labeling. You can even create your own clean beauty routine. Start with a mask, go into a cleanser, finish with a serum, and top it all off with a moisturizer!
Our favorites include:
Clean Beauty & Cosmetics
Our lip products are bound to create the most dashing smiles. How can you trust us? We have lipgloss, I mean, Juicy Lips, and lipstick! Whatever you prefer, we have a clean beauty product for you. Private label any of our lip products or other clean beauty cosmetics today!
Try our:
Hybrid & Clean Beauty
If you’re looking for a product that fits into the skincare and color cosmetics category, welcome to hybrid beauty. Our hybrid beauty products are also clean beauty and you can private label any one of these products to your heart’s content.
Start with:
Private labeling clean beauty is calling your name!
Get started today by ordering samples or doing more research into private label!