Genie Supply

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Private Label Skincare Review

Creating a beauty brand focusing on skincare is one of the best ideas you can start right now. (Hello, 2021!). That’s not to say color cosmetics aren’t something you should forget about, but skincare is pretty versatile and can be more cost-effective. This blog is a little different from other reviews of private label skincare labs. Instead of reviewing the private label labs themselves, we’re going deeper into the lab and reviewing some of the best private label skincare products from different private label skincare labs. 

Private Label Skincare Labs & Their Products

  1. Rainshadow Labs

Natural and organic is what you’ll find at this company. They’ve been in business since 1983 and believe in affordable natural skincare products. This private label skincare lab doesn’t offer minimum order quantities and you can order directly from the site. Whatever amount you’re looking for, they have the price listed for each product page. 

One Caveat about “natural” at Rainshadow: There are typically 2-3 superstar ingredients in each formulation, but they are not typically as “clean” as required for Credo or other “clean beauty” retailers. Polysorbate, for example, is in many products, and is not allowed for Credo. You can be organic without meeting all clean standards. More on clean standards here. More on the meaning of organic in skincare here.

  • Blemish Clearing Mask

    There are your regular spot treatment products, but this skincare private label product takes things one step further as a mask. With willow bark extract, this mask keeps skin clean and clear. Centella asiatica (gotu kola) is also a star player. Use as a spot treatment or an all-over mask to clear all the blemishes away!

  • High Potency Retinol Moisturizer

    Vitamin A (retinol) is the powerhouse ingredient in this skincare private label product and is formulated to keep the skin looking firm, smooth, and young. You’ll also find aloe, sunflower extract, and shea butter to help make the product soft and easy to apply.  

  • All in One Anti-Aging Treatment

    This skincare private label product is spray only and can be used multiple times throughout the day. It does the opposite of drying out your skin and works to fix sun damage, fine lines, and discoloration. Surprisingly, organic sulfur is the main ingredient while vitamin C helps boost power.

2. Pravada Private Label

Natural and organic skincare products are also available with this private label skincare lab with the bonus of haircare products. They promote naturally derived ingredients and no animal testing. Similar to Rainshadow Labs, Pravada doesn’t require minimum order quantities. You can order samples directly from the site online, but they don’t reveal their private label skincare prices until you make an account. 

One caveat about shopping at Pravada: Each page highlights the key ingredients, but doesn’t have the full listing. This allows them to show the great things (like actives and plant extracts) and hide the not-so-great ones (like preservatives and ethoxylated ingredients). For full ingredient listings, you will need to refer to their catalog.

  • Firming Eye Cream

    Under eye bags are all too familiar for people and this skincare private label product aims to help! With the help of superstar ingredient blend Matrixyl 3000, this eye cream gently repairs the area around the eye to keep your look young and fresh. Not a bad product to have around if you’re the type to stay up binging the latest Netflix show. *Please note that Matrixyl 3000 is not clean at Credo.

  • Sugar and Coconut Foaming Cleanser

    Who doesn’t love a little sugar and coconut (especially with summer sun around the corner)? If you’re looking for a cleanser, Pravada offers several kinds. This skincare private label product is a gentle cleanser that utilizes aloe vera and coconut oil to heal the skin of harmful impurities. 

  • Brightening Cucumber Watermelon Tonic

    This skincare private label product will leave you feeling cool and refreshed (especially on a hot summer day). Cucumber water and watermelon extract pair together to hydrate your skin and keep it smooth and bright. Other useful ingredients include witch hazel and willow bark extract. 

3. Essential Wholesale

With over 20 years of experience, you might find your private label products in this company. They believe in creating premium skincare and hair care products that are both natural and organic. This private label skincare lab also doesn’t require minimum order quantities. Like Rainshadow Labs, this skincare lab lists the prices required for each product amount. 

Caveat: Again, look out for polysorbates and other ethoxylated ingredients that are allowed in organic formulations but are not Clean at Credo. Remember, there is no definition for “natural” and organic isn’t always what you think it is. Read full ingredient listings and proceed with caution!

  • Supreme Facial Serum

    This skincare private label product primarily focuses on moisture and hydration. It uses the coenzyme Q10 as its main ingredient and smells like a light rose. Though this serum is best for mature skin, it fits all skin types and can be customized with essential oils.

  • Muscle Gel

    This skincare private label product works similarly to CBD products that aim to soothe aches and pains, but that’s where the similarities end. This gel uses a cool-hot sensation to dig into muscle pain by using menthol and capsicum. Best used after a workout or part of a calming massage. 



Genie Supply

Now that you’ve checked out other skincare private label labs, it’s time for me to introduce you to Genie Supply. We’re a clean and green brand that focuses on creating products beneficial to the body and the environment.

We have a 500 minimum order quantity. Below is a glimpse into our favorite skincare products available for private label today!

Pro Tip: When shopping with us, first start on the “what is clean beauty” page to learn about the different clean beauty standards. Decide which clean standard is best for you, your beliefs, and your brand. Each product page will be marked with up to 4 clean standard emblems. This is a very transparent way for you to shop for your brand, without worrying about “hidden nasties” in your products.

  • Blue Lagoon Jelly Mask

    Clean at: Sephora, Wholefoods, Credo, GS

    This skincare private label product is all about mermaid, sea creature vibes. Naturally, hydration is the main benefit of this product with its soft jelly texture. With hydration, comes skin cell turnover and softening of the skin! You won’t want to miss out on this moisturizing bomb of a product that works on all skin types.

  • Berry HA Serum

    Clean at: Sephora, Wholefoods, Credo, GS

    Here’s a light green serum to hydrate your skin. We take all the berries (cherry, blackberry, and cranberry) to mix with hyaluronic acid for an amazing skincare private label product. This serum can be used morning and night. It helps with spot treatment and hydration. Don’t miss out on this sweet serum!

  • Water Cream

    Clean at: Sephora, Wholefoods

    This skincare private label product only uses the most idyllic ingredients with white tea and rose flower extract. Combined with hyaluronic acid and other strong (but gentle) ingredients, you’ll get one of the best moisturizers out there. Your skin will stay hydrated while the cream also works on repairing areas in need of help. 

  • Mango Sorbet Cleansing Balm

    Clean at: Sephora, Wholefoods, Credo, GS

    We love experimenting with different skincare mediums. This cleanser is waterless and will remove your makeup and clean your skin- no water required! This skincare private label product is creamy, nourishing, and oh so unique. It’s perfect for making your brand stand out from the rest!


Ready to start private labeling skincare products? Get started today by checking out our private label page!