The Secret To Sourcing High Quality Wholesale Vitamin C Serum
Finding a high-quality wholesale vitamin C serum for your beauty business is more daunting than ever.
In the age of social media, if your vitamin C formula is not up to scratch, customers won’t be shy about letting you (and the entire world) know. One bad review from a huge beauty influencer can tank an up-in-coming brand.
From glossing over the ingredients, and questionable clean and greenwashing claims, to suspicious secrecy over the production process, how do you separate the wholesale wheat from the chaff?
Our 3-step guide below reveals how to find a wholesale vitamin C serum made with high-quality ingredients that delivers real skin results, racks up rave reviews, and keeps your customers coming back for more!
Product Quality Is Key To Finding The Best Wholesale Vitamin C Serum
Let’s face it, customers are pickier about their skincare than ever and expectations for beauty brands are increasing each year.
Savvy consumers are turning to their favorite expert skinfluencers for recommendations. If the wholesale vitamin C serum you choose isn’t producing results to the same level as the latest viral competition on Tiktok, your brand will get lost in the shuffle.
So, how do you reduce your risk of a flop product?
It’s simple. Focus on the serum’s ingredients and deliver on your promises.
Most vitamin C products claim to brighten the skin, reduce dark spots, and tackle some signs of aging. Is the wholesaler’s formula *actually* going to achieve this for your customers?
At Genie Supply, we’ve done the hard work for you. Our wholesale vitamin C serum truly works to brighten the skin and reduce dark spots. It provides an overall toning effect and even boasts antioxidant and anti-inflammatory benefits.
What Type Of Vitamin C Works The Best In A Serum?
Our luxury serum is made with a relatively new form of vitamin C that is disrupting the topical vitamin C game as we know it - tetrahexyldecyl (THD) ascorbate.
The most common alternative, L-ascorbic acid (another name for pure vitamin C), is difficult to formulate with other ingredients and is a known cause of skin sensitivity.
As Biochemist Elle MacLeman outlines in TheDermReview, some research shows this newer form of vitamin C combines the benefits of L-ascorbic acid without many of its most significant drawbacks. The best of both worlds!
Elle MacLeman further explains that THD ascorbate is fat-soluble which helps penetrate the vitamin C deep into the skin. A more stable form of vitamin C, THD is easier to formulate with other ingredients. It’s also less irritating on the skin - great for your customers with sensitivity issues!
Choose A Serum That Goes Above And Beyond Just The Vitamin C Benefits
Delivering vitamin C benefits is not enough. In 2023, skincare consumers expect products to work mini miracles on their skin. Choose a wholesale vitamin C serum designed with more than one benefit in mind.
Genie Supply’s vitamin C serum contains added jojoba seed oil, Kalahari melon oil, rosehip oil, olive oil, and vitamin E to protect the skin against free radicals. Plus, added squalane boosts the vitamin C brightening benefits by penetrating the product deeper into the skin.
Not a fan of fragrance? We give power back to you! Our wholesale vitamin C serum is available with or without light fragrance to suit your brand’s unique needs.
2. Find A Vitamin C Serum With Genuine Clean Beauty Credentials
Skincare is not just about the ingredients you include - it’s equally important to consider the ingredients you will omit.
Vegan and clean formulas are moving from Unique Selling Points (USPs) to the standard practice.
Remember, you’re selling a vitamin C serum to a target market that cares deeply about the appearance and health of their skin. Pumping your formula full of harmful ingredients is going to turn most beauty-savvy customers away.
According to YPluse’s 2022 survey, 66% of 13-39 year-olds claim they are more willing to purchase cosmetics labeled ‘clean’. Their preference for clean beauty even outstripped other ethical concerns including sustainability and eco-friendliness!
Our luxury wholesale vitamin C face serum is actually clean, cruelty-free, and vegan.
Look For A Wholesale Vitamin C Serum With A Short Ingredients List
It’s important to build trust with customers by keeping your ingredients list as short as possible without compromising on the quality and performance of your vitamin C serum.
With the rise of skincare ingredient-checking apps, and clean skincare experts providing free advice all over Youtube and Tiktok, there’s nowhere for a sub-par formula to hide.
If a wholesaler lists paragraphs and paragraphs of ingredients on their vitamin C serum’s page - forget it.
Here at Genie, our vitamin C serum only contains two lines worth of ingredients. Definite green flag for our customers!
Choose A Wholesaler With Clean Beauty Certification
Convey vegan and clean beauty credentials easily through a seal of approval from a respected clean beauty retailer or beauty organization.
Pick a wholesale vitamin C serum that has the potential to be easily certified through a variety of agencies and brands.
In addition to meeting Leaping Bunny’s cruelty-free standards, Genie Supply’s wholesale vitamin C serum is also clean at Sephora, Wholefoods, and Credo.
Genie Supply aims for a 1-2 rating on the EWG scale for all of our products. This is important for winning over prospective customers who use skincare product scanning apps.
3. Finding A Professional Wholesaler: Legal Requirements, MOQs, Made In The USA
Once you have established that the vitamin C serum is a quality product, it’s time to vet the wholesaler.
Is the company professional to work with, do they supply samples in a timely fashion, and does their wholesaling process support your business model?
Once the supplier has passed these basic tests, it’s time to dig a little deeper into their process.
At Genie Supply, we offer easy-to-order samples of all of our wholesale products. In addition to bulk orders of just the product, we also provide private labeling services.
Legal Requirements And Vitamin C Formula Safety Tests
Whether you are ordering the wholesale vitamin C serum in bulk or for private labeling, ensure that the supplier adheres to the rules and regulations around skincare formulation.
The last thing you want is a lawsuit from a customer claiming that the vitamin C serum damaged their skin – only to find out that your supplier didn’t test the product properly or adhere to all of the legal requirements!
Wholesale Vitamin C Serum Testing Requirements
If the wholesale vitamin C serum contains water, it is essential that your supplier conducted Preservative Efficacy Testing (PET) before launching their serums on the market.
Stability testing is required for all cosmetic products - this ensures your vitamin C serum holds up in all conditions (within reason) no matter where your customer stores it.
At Genie Supply, our testing goes above and beyond. We provide Certificates of Analysis (CoAs) for all of the products we manufacture in-house free of charge for full orders. The Material Safety Data Sheet (MSDS) or Technical Data Sheet (TDS) is also available with full orders for a fee.
Where Is The Wholesale Vitamin C Serum Developed And Manufactured?
Global tensions following the pandemic coupled with the current shaky state of the economy have American consumers putting their trust back in American brands in lieu of international alternatives.
A 2022 poll found that 72% of surveyed Americans look for products made in the USA ‘very often’ or at least ‘somewhat often’. The same poll found that almost half of Americans surveyed are willing to spend up to 10-20% more for goods made in the US relative to international alternatives.
Sourcing your vitamin C from a US-based manufacturer also helps put some ethical concerns around working conditions at bay.
At Genie Supply, we conduct all of our R&D and manufacturing (not just for our vitamin C serum) here in the USA!
Minimum Order Quantities - Can The Wholesaler Accommodate Your Business’ Size?
One of the trickiest tasks when looking for a wholesale vitamin C serum is deciding how many units to purchase.
Still in the early stages of your beauty business journey? You may require a supplier who offers smaller MOQs to fit your current budgeting needs.
While Genie Supply’s standard pricing generally starts at 5,000 units, we also give our customers an option to buy in smaller quantities. This offer applies to order quantities of 250 units and above and is subject to an additional fee.
Choosing A Wholesale Vitamin C Serum In Three Simple Steps
In sum, the secret to finding a great vitamin C serum for your beauty business:
Ensure the product quality is excellent
Make sure the ingredients are vegan, cruelty-free, and (actually) clean
Vet the supplier for legal and manufacturing standards and MOQs
Have a unique vitamin C product idea that you want to bring to life? Get in touch and we can help make your formula dreams a reality through our contract formulating service!
Have any questions? Don’t hesitate to email us at customerservice@geniesupply.com or call us at 812-329-1105.