Need to Know: Buying Wholesale Beauty Products
With a little research and persistence, it is possible to find high-quality products at competitive prices. When looking to purchase wholesale beauty products, you should be cautious to ensure the product you purchase and receive is safe and effective, but there are many reputable beauty product wholesalers available in the market today.
Wholesale beauty products can be found in a variety of forms including simply purchasing bulk of a beauty product with no packaging or purchasing finished product that you can begin selling on the market.
In this blog, we will go over some of the key steps to finding wholesale beauty products that meet your needs and budget.
Let’s go!
Determine Your Needs
What purpose will the beauty product you buy in wholesale serve? There are 3 main types of consumers of wholesale beauty products:
Spa or service provider that uses an abundance of beauty products everyday
If you are a spa or service provider, purchasing product wholesale could save you a lot of dough! When you purchase product from standard consumer retailers, not only are you paying for the product, but you are also paying for the packaging the product is contained in. With wholesale beauty products you can cut out the middle man and purchase product directly from the producer and save costs on packaging.
I know, it may not look as pretty, but there are plenty of refillable containers available on market that can make the product you use look professional and ascetically pleasing in your work space.
Not only will you be saving money by purchasing wholesale beauty product, you will also be saving on the waste that is produced when using individual product containers. Now that’s a win-win.
Individual looking to purchase a large quantity of beauty product and fill it in packaging separately
Beginning to sell beauty product can be a costly endeavor, we know. While it is not always recommended, one way to cut costs in the beginning to purchase bulk product and fill in your packaging by yourself. We see you DIY’ers. Bring on the hairnets.
This is especially a great way to start if you are not able to meet the manufacturing MOQ’s set by your manufacturer.
Later on you may be able to work with a beauty manufacturing company, but testing out your idea on a smaller market can be more cost effective and give you the confidence you need to scale your business.
Individual looking to start their Own skincare line by purchasing a finished product in bulk
Whether you are looking to create your own beauty brand or work to sell a product from another beauty brand, purchasing beauty products wholesale is a great way to start your business.
If you are looking to sell already developed brands there are some great websites you can work with to purchase product wholesale. If this is the route for you check out the following websites to get started.
If you are more interested in purchasing customized product that is labeled under your own brand, stick around. We can help!
Which type of consumer of wholesale beauty products are you? You don’t have to answer that question, but determining your needs will help narrow down your search for wholesale beauty products.
Find Wholesale Beauty Products:
When looking to purchase wholesale beauty products there are a few routes one may take. There are many manufacturers that specialize in producing and selling wholesale beauty products.
A simple google search for bulk beauty products will turn up dozens of suppliers. Wholesale beauty products are sold in a few different forms:
Pre-produced BULK product that IS simply ordered and sent upon purchase
These wholesale beauty products may not allow you to sample the product before buying in bulk, but this sometimes proves as the most cost effect. The large downside to this is that you are stuck with a lot of product whether you like it or not. In addition to not being able to sample the product, you also may not be able to customize the product to your liking.
This option may prove best for those individuals that offer a service and simply need product to use as part of their business.
When purchasing product blind, be sure to do your research to ensure the product has been properly tested. Testing ensures your product is safe for use and does not contain contaminates.
Some more reputable websites that offer bulk beauty product include:
Bulk Private Label Formulations
Private label formulations are the best route to take for those looking to fill product at home. Most private label formulations are made to order and offer you the opportunity to order samples of the formulation before ordering them in bulk.
Private label formulators, like Genie Supply, will also be able to provide you with necessary documentation to begin selling your product on the market such as a material safety data sheet (MSDS).
In addition to sampling and documentation, many private label formulators can customize a formula for their client. Customizations like adding your favorite scent or color to the formulation can help make it more unique. For spa owners or service providers, this is a great option if you would like to add a customization to your bulk product.
If this is route you are interested in, check out our private label catalog. Here you will find all of our private label formulations.
Although all private label formulations are priced out in PPU, we can also offer these formulations in bulk. Order samples of the products you are interested in and CONTACT US to learn more.
Traditional Private Label:
The final option is traditional private labeling. Private labeling is the process of working with a beauty lab, like Genie Supply, and using their formulations to create a product that is labeled and packaged as your own. The process of traditional private labeling will leave you with a finished product that is ready to be sold on the market.
Learn more about private labeling and private labeling timelines here.
While slightly more costly than ordering private label formulation bulk and filling the product at home, traditional private labeling ensures your product is filled correctly and safely. This option gives you a bit more time to focus on building your business.
While we hope you stick with us if you choose this route, there are multiple private label beauty businesses out there. To expand your search try checking out the following private labelers:
At Genie Supply we now have all of our private label formulations and pricing published! Head over to our private label catalog to discover all of our formulations. All we do is clean!
Order samples to try them out for yourself and, when you are ready, contact us to get started with your order today.
Learn more about private labeling and private labeling timelines here.
Things to Remember when Purchasing Wholesale Beauty:
At Genie Supply we specialize in wholesale beauty products, and while we hop you stick with us for your wholesale beauty needs, here are some things to remember when working with other suppliers:
Ensure your product is safe to use by asking if the proper cosmetic tests have been performed.
If possible, always order samples before placing a large order.
Stay informed about your product. Ask your supplier:
Is the formulation made-to-order?
Have you performed the proper testing on the formulation?
Be persistent!
Whether you are starting a beauty brand or ordering wholesale beauty products for your business, the journey may prove difficult. As long as you stay informed and persistent, you can do this!
