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Coming Soon..

BYOB (Build Your Own Brand)

US$500.00

One time

Get anytime access to our growing collection of classes, workshops, and exclusive content. New items added every month.

✓ Over 20 hours of video content

✓ Unlimited lifetime access

BYOB (Build your own brand)

It’s about breaking down all the pieces of creating a beauty brand, all the spinning plates, and having them come together in a way that makes sense. As a math minded person, Megan wants to help the creatives out there find peace and flow within the madness of starting and building a beauty brand, by systemizing it.

What you’ll learn

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How to identify a problem, gap or niche within the market
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How to research and define your target market + persona
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All about intellectual property ownership in the beauty business and when and why it’s important (or not!)
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Sourcing a packaging company that fits
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Testing, labeling, the FDA and more..
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Pricing calculations and methodology
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A distribution plan for successfully selling your products
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How to ensure you’re ready for launch
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Forecasting and managing inventory, and predicting when you’ll need to restock
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How to prepare for future product launches - when is the right time? When is it definitely the wrong time?

Meet your instructor

Megan Cox

Whether you’ve never made a beauty product a day in your life or you’re an industry vet, Megan is sure to have some notes to share. An MIT alumnus and 11 year industry veteran, Megan has been on all sides of beauty, from starting (with just $2k!) and later selling her own brand, to opening a lab and manufacturing facility + helping start or scale over 500 brands. The experience is deep!