GS In the News

Think we talk a lot here? Catch us in the press and you’ll realize we never stop thinking and talking about beauty! Check out some of our latest press moments below.

On our minds recently..

  • hand on tea packet

    Beauty Independent: How to Sell A Small Beauty Brand, According to Founders Who've Done It

    If you have a BI subscription, you’ll enjoy this look at selling a small beauty brand from several founders - including ours, Megan Cox - about deciding to sell, finding a broker, and all the pieces that go into an exit.

  • scrabble letters spelling out collagen

    South China Morning Post: Forever Young? Collagen Banking is the newest anti-aging skincare trend..

    Learn all about collagen banking for anti-aging and whether it’s worth your time and money. Lead R&D chemist Nicole Ho chimes in.

  • woman in sunhat on the beach

    Black Health Matters: Our 2024 Guide to Sunscreen

    Genie Supply cosmetic chemist Nongdo Bougouma weighs in on how SPF is measured and what black skin needs to stay protected against harmful UV rays.

  • woman receiving a skin treatment

    SCMP Style: What is Exosome Therapy?

    Lead cosmetic chemist Nicole Ho discusses the hottest new trend - exosome therapy - and how they can deliver benefits to the skin. Read more in the South China Morning Post’s style section by clicking below.

  • woman holds a jar of ceramidin ectoin infused cream

    SCMP Style: What is ectoin, the not-so-new skincare ingredient?

    Learn all about ectoin - the amino acid found in desert plants - in this south china morning post style explainer. Lead chemist Nicole Ho explains exactly what ectoin is and does, and why you should look for it in your next skincare product (or use it in your development!).

  • makeup sticks

    SCMP Style: Multi-Purpose Makeup Sticks are All the Rage Right Now

    Lead cosmetic chemist Nicole Ho discusses the trend of multi-purpose makeup sticks in every brand from Fenty to Tom Ford to Ilia. Here’s why their hot - and why you should consider making them in your next project with us!

  • Beauty Independent: The Formulating Process is Broken if it takes 40 Tries to get it Right

    Yes, it really is. Our founder, Megan Cox, weighs in on the formulating process at Genie Supply and how we identified and reduced error at each step of the formulating process to ensure a quick TAT on every CF project.

  • korean flag

    The Focus: 5 Reasons the Korean Skincare Hype Hasn't Crashed and Burned..

    Korean skincare’s grip on social media society is long and tenuous. Lead cosmetic chemist Nicole Ho shares how and why Korean skincare brands have been so successful with their formulas to date.

  • Bloomberg: Beyonce's New Haircare Line Enters a Market Craving Disruption

    The “craving disruption” quote (and a breakdown of how/when and where celebrities are entering and slaying in the beauty space and why) by our founder, Megan Cox, for Bloomberg (also Business of Fashion).

  • skincare product assembly line

    Beauty Independent: What's With All The Secrecy About the Relationship Between Beauty Manufacturers and Brands?

    Cosmetic Manufacturers deep dive on when, where and why NDAs are used in the beauty industry to protect manufacturer and brand relationships. Megan’s opinion up first!

  • Cosmetic Design USA: [Genie Supply] CEO's Wholistic Approach to Beauty

    Read this deep dive interview on Cosmetics Design USA with our founder Megan’s take on wholistic sustainability in the beauty manufacturing segment, and what actions Genie Supply is taking.

  • skincare products on a flat surface

    Cosmetics Design Europe: Start the Week with a Startup - Genie Supply

    An in depth interview between Cosmetics Design Europe and our founder, Megan, including the future of beauty, manufacturing and Genie Supply.

  • Beauty Independent: The Biggest Trends Driving Beauty Manufacturing in 2024

    Beauty lab and contract manufacturing partners share their ideas for what’s to come for beauty brand founders and consumers alike in 2024. Megan Cox, Genie Supply CEO, gives her take.

  • FDA announces industry changing regulation on eye makeup and remover under MoCRA.

    Glossy: FDA / MoCRA Changes

    Genie Supply CEO Megan gives her take on the MoCRA regulation changes and what they mean for small beauty brands alongside FDA lawyers and other regulatory officials.

Glossy: Why Owning Product Formulas is a Secret to Brand Growth..

Megan and other CMs discuss product development, ownership and more for nascent beauty brands.

Pucker Up Beauty: Trailblazing a Path to Sustainable Beauty: A Conversation with Genie Supply’s Megan Cox

A refresher on Genie Supply’s founding, ethos, and sustainability initiatives in 2024+

Shopify: How to Start a Skincare Line in 11 Steps

A deep dive with Genie Supply founder Megan Cox on starting and scaling her own beauty brand - Amalie Beauty - and how start and scale your own.

Forbes: Challenges Met: Expats Who Succeeded Off the Beaten Path

A peak into Megan’s time in China post-MIT, what she learned as a solo-preneur abroad and the inspiration to open GS in Indiana.

Women’s Health: Does Shampoo Expire? How to Tell If Suds..

A deep dive on understanding consumer productions, expiration dates, PAOs, stability and preservatives with GS lead formulating chemist, Nicole Ho.

USA Wire: Genie Supply - Pioneering Manufacturing for Visionary Entrepreneurs

Here’s where Genie Supply stands at the end of 2023 and how we’re charging head first into the future of sustainable beauty.

Tech in Asia: How this Entrepreneur Moved to China to Find Suppliers by Herself

Megan in her own words, interviewed from the China-side, discussing how and why she moved to China and how it led to GS’s birth.

In Style: (Neuropeptides for Natural Botox-Like Effect)

Lead formulating chemist Nicole Ho discusses how neuropeptides (like the one in our Natural Botox Peptide serum) work - right now and over time - and what’s best.

Medium: Trailblazing a Path to Sustainable Beauty..

In-depth discussion with founder of GS, Megan Cox, about the future of sustainability in beauty and the efforts made + being made by GS to be green.

Suddenly inspired? Let’s chat.